Saturday, February 26, 2005

Are YOU an experienced ad sales rep?

And are you looking for a change? If so, we'd like to direct you to our posting at

http://working.canada.com/vancouver/index.html

Keyword Search: Sales, Outside, mag

If you can't find it, just fax your resume

Attn: The Publisher
(604) 980-0739

Or you can e-mail it open to


That's jay-one-kay-em-ess at yahoo dot see ay

Up to March 5, we prefer applications through the working.canada site, which will also give you more information on the sales position available including detailed job requirements and compensation.

Looking forward to hearing from you,

The Publisher

Kareson Market Standard: Just the Facts

The Product
Monthly magazine, 8⅜" x 10⅞" finished size
Full colour throughout
Printed on gloss 60lb stock for a high-end look and feel


Print & Distribution
Print run 43,000, 42,027 distributed by Canada Post to every business address on all postal walks in Vancouver, Richmond, Burnaby, and New Westminster, the balance to advertisers and local bookstores for free distribution, to file as back copies, and reserved for subscribers.


Canada Post distribution numbers are adjusted for each edition to reflect the current count for business addresses in our distribution areas

Content
Approximately 60/40 split display advertising/everything else

‘Everything else’ includes but is not limited to Consultant’s Forum pieces, editorial features, Bidding & Building News, Directory & Classified sections

Each issue has a unique business focus for reader interest & advertising tie-in: Focus on

Bidding & Building News showcases RTB/RFQ/RFIs in the area, quickly giving local business/contractors the vital info necessary to begin the bidding process

The Top Job is selected from among those published that month in the BBN and appears boxed on the front cover, pulling browsers in to the BBN and STT pages.

Suppliers to The Trades is a directory that sits with BBN for top exposure and is for business/contractors that specialise in supply of goods and services to the construction trade

Display & Semi-Display Advertising
Advertising sections offer several levels of participation priced to suit any business, from small internet directory listings to doubletrucks or covers

Limited display advertising is available on front cover: Full, Half, and Third Banners

All display ads are referenced on the front cover: name and ad page number

All display ad pricing includes full colour process

All ad pricing includes primary ad design and make-up

Print-ready electronic files accepted via e-mail or to a dedicated .ftp site, size-dependent

Inserts
Insert distribution is available -ask for details


Lead Referral Programme
All display advertisers automatically are included in the powerful Advertiser Lead Referral Programme at no extra charge. The company name appears on the Advertiser Information Request form in each issue and contact information from responses is forwarded to them as received. This is a potent source of impeccably qualified leads.

Rate Discounts
See the current rate card for deep frequency discounts

All retail display ad pricing, even that already on earned Frequency Discount is subject to an additional 15% OnTime payment discount

Registered charities and NPO’s receive an additional 20% off retail rate card plus the OnTime discount for a total of 35% off regular rates. This category of ad must be paid in full by space & copy deadline.

Payment Options
Payment for advertising has been made as easy as possible. KMS accepts payment to publisher Kareson Media via cheque, e-mail bank money transfer, or credit card via PayPal at www.paypal.com. PayPal is free, takes just a few minutes to sign-up, and features military-strength encryption making it safe as well as easy to use.



Thursday, February 24, 2005

What will Our Readers buy from YOU?

The 42,027 businesses who get Kareson Market Standard monthly all contain people who need personal goods and services as well as those pertaining to their businesses - and according to demographic surveys have the disposible income to make that work.

So as well as the obvious goods and services necessary to run their businesses, they buy vehicles, homes, vacations, recreational property, jewelry, clothing, you name it.

Tap into this strong and growing market - call today. (604) 628-1715

Saturday, February 12, 2005

How to Get Your Copy Delivered

If you are already on Canada Post's 'Business Walk' list, you don't have to do anything. Kareson Market Standard will just arrive every month like clockwork.

If you have a storefront, or a business with a sign on the door, you are on that list.

But what if you work from home?

Simple - just call up your local post office and ask to be added to the business walk for your area.

No charge, no problem.

And you'll never miss an issue of Kareson Market Standard.

Thursday, February 10, 2005

All Full Colour!

Just back from the printers:

Due to an upgrade to their presses, we are very excited to tell you that we will be able to offer

FULL COLOUR DISPLAY ADVERTISING

in all display ad sizes and positions, at no extra charge!

Yup, s'truth.

Yours for impactful and reasonably-priced advertising,

Tuesday, February 08, 2005

How Kareson Market Standard is designed to GET YOU BUSINESS

Kareson Market Standard is an 8-1/2 x 11 full-colour, high-end, gloss, business-to-business magazine. It will arrive every month in the mail of every business in Vancouver, Richmond, Burnaby, and New Westminster. If you have a business address, you will get a copy in the mail, starting with the June 2005 issue.

As an advertiser, what this means to you is that you can impact busy business people - CEOs, CFOs, COOs, owners, managers, operators - in their offices where they make virtually all their decisions - for their businesses and for their personal lives. It is a lean, clean approach to potential buyers of all business and personal products and services – no fluff, no time wasted which anyone in business appreciates greatly.

Kareson Market Standard offers full colour display advertising; full-colour directory ads; Internet listings, classified ads; a special consultant-specific marketing programme; an industry-specific editorial focus for reader interest and advertising tie-in; and pre-printed inserts distribution. There's a special section for those involved in the building industry, featuring lists of RFQ/RTB/RFI in the local areas plus an advertising directory for those supplying the trades.

If you are in business, you need to know what's easily available to you and who is wanting to supply you, and you need to know it fast. No time for endless forays through the fluff in regular publications looking for the real 'business news', the real information from business for business; no time for repeated forays online and off seaching for the right companies - you have to keep on top of the supply chain to keep costs down and your customers happy with timely delivery and competitive pricing and you have to do it NOW.

If you supply any kind of goods or services to business and business people in our delivery area or would like to, contact us and we will get you all the information you need. No obligation, but we're pretty sure you'll be interested in advertising what you can do directly to business owners and managers - BUYERS - throughout this rapidly growing area.

Call (604) 628-1715 or e-mail kareson1@yahoo.ca or kareson2@yahoo.ca . The first edition is filling up fast so contact us soon for complete information on how to reach your prime market: the 42,027 businesses in Vancouver, Richmond, Burnaby, and New Westminster